CELEBRATING AND DISTRIBUTING PRODUCTS
ENJOYED BY CONSUMERS WORLDWIDE
With a solid base in Hong Kong and Southeast Asia, Infood Holding Sdn Bhd (Infood Holding and collectively with its subsidiaries known as the “Group”) is your one-stop solution for superior-tasting, high-quality food and beverages. The Group comprises Infood Holding Sdn Bhd in Malaysia and The Kyushu Whisky in Japan.
Led by founder Daniel Saw and supported by an experienced team of industry experts worldwide, Infood Holding maintains a strong global presence. The company leads the market with superior F&B products crafted through keen consumer insights and strategic distribution. Synergising its strengths in distribution, logistics, sales, and marketing, Infood Holding delivers top-notch quality at a cost-effective price point. Through its investment arm, The Kyushu Whisky, the Group ensures consistent excellence by employing the expertise of leading food experts and connoisseurs to source products aligned with Infood Holding’s mission and branding.
Infood’s journey began with HinoAso, a natural mineral water brand sourced and bottled in Japan, recognised by Monde Selection and the International Taste Institute. HinoAso was the company’s first venture and remains a cornerstone of its commitment to quality.
Expanding its portfolio, Yumiyo offers a range of cookies and crackers, catering to the snack foods market with healthful options. The core business now focuses on the Kyutou and Shinzaki brands, which feature a series of whisky products. These whiskies have also been recognised by Monde Selection and the International Taste Institute, underlining the Group’s dedication to excellence.
Aspiring to deliver more of Japan’s top-notch F&B products to the world, Infood Holding collaborates with skilled Japanese breweries such as Zuiyo Co., Ltd., Shinozaki Co., Ltd., and Rikyu Kura Co., Ltd. This collaboration strengthens their global presence and drives value creation. With plans to expand into new markets in the Pacific and Middle East regions, Infood Holding aims to strategically optimise upstream manufacturing.
OUR STRENGTHS
TRACK RECORD
DISTRIBUTION NETWORK
MARKETING CAPABILITIES
SUPERIOR TASTE
AND HIGH QUALITY
Handpicking a carefully curated selection of brands centred on taste, quality and food safety, we help businesses thrive by setting them on the right trajectory for growth.
PARTNERSHIP
STRATEGY
Through strategic networking, we build long-term partnerships with businesses for access to broader resources and contacts as well as to foster stronger growth for mutual benefit.
PRESENCE
With a small team working across Hong Kong, Taiwan, Japan, Singapore, Malaysia, Australia and San Francisco, our operational mode allows us to leverage the best each market has to offer.
OUR GROWING
BRAND PORTFOLIO
宮騰
宸崎
優の味
火の阿蘇
Notable for its soft mineral water and biscuit selections, Infood Holding also brought forth homegrown premium malt whiskies – Kyutou (宮騰) and Shinzaki (宸崎), serving as the perfect complement to HinoAso’s premium quality water and snack foods from Yumiyo.
“宮” can be interpreted as a palace or a royal residence, while “騰”represents soaring and transcending. Combining the characters, 宮騰 or Kyutou, represents nobility, continuous progress and development.
Kyutou Premium Malt was crafted to honour Japanese distillers’ talents and the beauty of this unique tradition. The golden shade of the name, which signifies wealth, conveys the status of the Kyutou distillery. Kyutou Premium Malt is aged in sherry casks and American oak casks for over 2 years. Firm at first, the vibrancy gives way to plum notes and mellows out to a subtle, silky finish.
“宸” refers to Japan’s emperors living quarters and “崎” means steep and majestic. Conveying the meaning of majesty and dignity, the brand name symbolises elite quality and high royalty.
The Shinzaki Premium Malt distillery situated in Southern Japan is among natural springs that provide high-quality water. The experienced distillers maintain their mastery of the production process, by combining seasoned oak barrels with soft natural water found in Japan’s natural landscapes in an exemplary way. This Shinzaki Premium Malt has a gorgeous amber hue and fresh, fruity notes, wrapped in a smooth, subtle flavour and aroma that lingers in the taste.
Besides the self-developed whiskies, an array of other exquisite liquors from Shochu to Sake, including Myo-cha, Gin and Umeshu, awaits your drinking pleasure. Versatile yet palatable, these Japanese alcoholic beverages can be enjoyed with diverse foods, or mixed with various beverage options. Offering exceptional quality and authentic tastes, experience indulgent pleasure with every sip.